Healthy Living in the North

Growing breastfeeding-friendly communities: you can help!

breastfeeding mom on picnic bench

Nursing mothers have the right to breastfeed their children in a public area.

As a breastfeeding mother, I have received support from friends, family, health professionals, and community members. This was true in the early days, as my baby and I were getting the hang of breastfeeding, and it is still true today as I continue to nurse my toddler. While I have generally felt supported, I also know that mothers can face challenges when breastfeeding.

Promoting, protecting, and supporting breastfeeding is a responsibility shared by families, communities, health regions and policy makers. This means supporting individual mothers, as well as growing breastfeeding-friendly communities.

breastfeeding mom in barber shop

Is your business breastfeeding friendly?

A challenge a woman should not have to face is a lack of knowledge about her right to breastfeed. Did you know that women’s right to breastfeed is protected by law in British Columbia? As per B.C.’s Ministry of Justice:

  • Nursing mothers have the right to breastfeed their children in a public area
  • It is discriminatory to ask a mother to cover up or breastfeed somewhere else

Women’s right to breastfeed is not new, but it may not be common knowledge. A little education and respectful conversation can go a long way.

Are you wondering what you or your business can do to make northern communities breastfeeding friendly and safe?

Consider ordering a free breastfeeding decal from Northern Health! The “Growing for Gold” decal can be placed on a glass door or window to show a welcoming attitude and support for breastfeeding moms and babies. The decal also comes with helpful information that you can share with staff or clients/customers, including:

  • “All women have a right to breastfeed. Anytime. Anywhere.”
  • Tips for creating breastfeeding-friendly spaces
  • Responding to a family’s request for a more comfortable or private location
  • Managing customers who may express negative feelings towards public breastfeeding

    Growing for Gold Breastfeeding Friendly decal

    The Growing for Gold decal on your business window shares your support and welcome to breastfeeding moms and babies.

When you order a decal, your business/facility will be added to the list of Breastfeeding Friendly Places on the Growing for Gold website (join the recently signed up Telkwa General Store & Café and other northern B.C. businesses who have shown their support by requesting a decal!).

A decal is a small thing, but it sends an important message and supports a valuable conversation. Help us to grow breastfeeding-friendly communities across the north!

Lise Luppens

About Lise Luppens

Lise started her career as a dietitian with Northern Health in 2004 when she moved to Terrace "for a year." More than 10 years later, she is now part of the regional population health registered dietitian team and she continues to love living, working and playing in B.C.'s northwest. Lise enjoys playing outside with her husband and friends and you might find her skiing, biking or kiting. She’s passionate about local food, keeps a garden, enjoys local community-supported agriculture (CSA) and farmers market goodies, and carries out food preservation projects.

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World Breastfeeding Week: We all have a role to play!

Quote from article.

How can you support breastfeeding in your family, workplace, and community?

Canada celebrates World Breastfeeding Week every year from October 1-7 (check out the Government of B.C.’s proclamation of the week for 2015!). This gives Canadians the chance to acknowledge and promote breastfeeding as an important milestone on the road to lifelong health for both mothers and babies.

The World Health Organization recommends that babies are exclusively breastfed for the first six months of life, with continued breastfeeding in addition to complementary foods into and beyond the second year. The longer a baby is breastfed, the greater the health benefits. Unfortunately, many mothers wean their children early and the main reason for this is a lack of support.

We all have a role to play! The journey to successful breastfeeding requires the support of families, health care providers, and other community members. Families can show support by helping with day-to-day tasks so that the new mother can focus her time and attention on feeding her baby. Health care providers can encourage women to breastfeed and assist them to find skilled help if they have concerns. Community gathering places can show that they are welcoming to breastfeeding mothers. Northern Health’s Growing for Gold campaign provides window decals for businesses and facilities to show their support for breastfeeding mothers.

This year’s theme for World Breastfeeding Week is “Breastfeeding and Work: Let’s make it work”. The theme highlights the importance of supporting mothers to balance work and family demands. Workplace support not only helps the mother and family, but benefits employers through higher productivity, greater employee satisfaction and less employee absenteeism as breastfed babies get sick less often. Check out Breastfeeding and Returning to Work and the web-based Breastfeeding Buddy app from HealthyFamiliesBC with tips, tools, and videos to support breastfeeding.

Communities throughout northern B.C. are celebrating World Breastfeeding Week in a variety of ways. Whether you are a breastfeeding mother, a family member, or simply interested in creating a community that is supportive of breastfeeding, I encourage you to acknowledge or join in with the celebrations in your community.

I’ve listed some of these activities below. What’s happening in your community?

  • Prince George: Mayor’s proclamation & Quintessence Breastfeeding Challenge. October 3, 11:00 a.m. at the Northern Interior Health Unit (doors open at 9:30 a.m. for registration).
  • Quesnel: Quintessence Breastfeeding Challenge. October 3, 11:00 a.m. at the Quesnel Child Development Centre (come early to register).
  • Hazelton: Quintessence Breastfeeding Challenge. October 3, 11:00 a.m. at Starting Smart at the Grace Lynn Family Centre (behind Wrinch Memorial Hospital). Door prizes and a light brunch served after the challenge. Arrive at 10:30 a.m. or call ahead to register: 250-842-4608. You can also register and latch on at home, if transportation is difficult.
  • Fort St. John: Quintessence Breastfeeding Challenge. October 3, 11:00 a.m. at Community Bridge (10142 101 Ave). Arrive by 10:45 a.m. to register.
  • Smithers: Breastfeeding Challenge. October 3, 10:00 a.m. – 12:00 p.m. at Smithers Public Library (3817 Alfred Ave).
Karen Warner

About Karen Warner

Karen is currently working as a Lactation Consultant at UHNBC after a long career with Preventive Public Health. Karen's strong commitment to providing support to breastfeeding families is a result of what she has learned through her work over the years: that a healthy start in life is the first step in the journey to long term well-being. Promoting, supporting and protecting breastfeeding is key to influencing that healthy start. In her leisure time, depending on the season, you will find Karen crafting, gardening, hiking, cross-country skiing or just hanging out enjoying time with her family.

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